Enhancing the Patient Experience: The Role of Clinical Educators in Diabetes Management
Finding Inspiration in Every Turn
July 22, 2024
Clinical Educators illustrate that human care is the gold standard when it comes to patient care. Understanding how they are essential to the success of diabetes patients is crucial if companies wish to remain competitive across the pharma landscape.
As diabetes patients continue to benefit from advances in medical technology and AI, the pivotal educational and supportive role of Clinical Educators will remain critical for diabetes management. As a lifelong condition, diabetics require daily care through pharmaceutical products and attentive human monitoring. Pharmaceutical companies that prioritize the human connection of patient care will distinguish themselves from competitors whose sales strategy solely relies on product delivery alone.
Clinical Educators underscore the importance of patient care in human form and the care, consistency and connection which arises from this. Companies that offer this as a complementary add-on service for patients and patient providers will help accelerate their company’s growth and reputation as a human-first pharmaceutical company that understands that patient-success equals sales-success.
The Role of Clinical Educators in the Management of Diabetes
Clinical Educators work with patients for the safe and effective use of pharmaceutical products so that patients are comfortable and confident using the product and staying on treatment for the duration of their medical needs. In a diabetes context, research from the American Diabetes Association highlights that Clinical Educators are found to be effective in mitigating therapeutic inertia and improving outcomes for diabetes patients. As clinical research emphasizes the importance of community care for diabetics, the role of the Clinical Educator in the management of diabetes is essential for companies who want to provide their diabetes patients with an excellent standard of support and set them up to succeed.
Remedy Group’s Clinical Educators are highly educated with years of experience in diabetes education and training inside and outside of the hospital setting. The professional backgrounds of our Clinical Educators include nutritionists, CDCEs (Certified Diabetes Care and Education Specialists), registered nurses, and dieticians, each of whom are highly trained and skilled to address the variety of medical issues which diabetes patients face. This is exemplified by feedback from Remedy Group patients, with 96% agreeing that the product knowledge of our Clinical Educators is very knowledgeable whilst 92% of patients reported that they were very satisfied with the overall training experience.
Because of their professional backgrounds, Clinical Educators are highly equipped to work alongside other healthcare professionals (HCPs). The complementary role of Clinical Educators ensures that HCPs are relieved of administrative tasks, such as questions from patients about how to take their medication, which take up valuable practice time. This allows HCPs to maximise their attention and time on treating patients in the moment whilst entrusting Clinical Educators to provide attentive follow-up care and expert advice in the weeks, months and years after the patient’s diagnosis and ongoing treatment.
How the Remedy Group Clinical Education Program Works
Clinical Educators come into the patient journey during the prescription stage when the doctor will opt the patient in for training and send Remedy Group a request. Once the patient picks up their prescription, they are automatically enrolled into our Clinical Education service at which point we are notified that a patient requires training and regular follow ups. This encourages pull-through of sales and continuous prescriptions which is further eased by the integration of our Clinical Education services advertised in your marketing materials. Integrating Clinical Educators within your service offering ensures continuity of prescriptions for patients as well as adherence to correct drug usage.
Our Clinical Educators provided thousands of hours of training interactions in May 2024, enabling clarification on issues ranging from a simple product question to whether a patient needed a follow up appointment with the doctor. In all cases, by outsourcing education and training to our Clinical Educators who offer customized support, the task of patient interaction and follow ups is lifted from the doctor’s office and put into the hands of a clinical professional, dedicated to this job alone.
Remedy Group cares about client success as well as patient success. We facilitate both by offering the extra personalised human touchpoint for patients which motivates them to want to continue their care and thrive in the process. Patients value doctors who understand this, but doctors are unable to offer such care to patients because of time restrictions and work capacity. This is why Clinical Educators enhance the patient experience by providing on-demand high quality human care.
Empowering Diabetes Patients
It is essential for diabetes patients to receive high-quality continuous care and encouragement as they manage the condition throughout the course of their lives. Remedy Group understands that diabetes patients often feel vulnerable, isolated and emotionally fatigued by the attention and holistic care required to maintain good blood sugar control. As they navigate day-to-day challenges, diabetes patients highly value the personable relationship and reassurance which our Clinical Educators offer. This is why we believe that the human care and meaningful connection offered by our Clinical Educators is the gold standard when it comes to diabetes patient care.
When diabetes patients are referred to us, they are assigned to a very small and specialized Clinical Education team who develop their knowledge and confidence using the pharmaceutical product. Common challenges for diabetics include fixing issues with their insulin pump, safely inserting a continuous glucose monitor sensor and correctly administrating insulin. This is why our Clinical Educators are always on standby to ensure that patients’ needs are met, either in-person or virtually, so that patients are always empowered to improve their own care at any time.
Our dedicated and accessible telemedicine platform, which includes video and phone calls, facilitates patients to contact us with any query they have, big or small. This is particularly valuable for diabetes patients who require on-demand assistance, making it convenient for them to access expert and excellent care with ease and confidence. For patients who lack confidence using technology, our Clinical Educators are based across the United States, empowering patients to easily arrange to see a Clinical Educator in-person to respond to their personal needs.
The attention, community and relationship that Clinical Educators provide is a crucial enabler in the quality of a diabetes patients’ everyday control of the condition, in turn contributing to their long-term success. Companies who harness the potential of artificial intelligence without equally enhancing the human role of Clinical Educators will weaken their emotional and physical connection with patients. Ensuring that technology and AI complements, rather than replaces, the human expertise and connection personified in our Clinical Educators is crucial in the ongoing management of not only diabetes but all therapeutic areas.
Remedy Group offers Clinical Education is any therapeutic area. Explore ways our Clinical Educators can support your organization’s unique goals and objectives.